What is IVR and why do you need it

A cartoon drawing of a hand holding a telephone.

Why is IVR Important?

IVR – or Interactive Voice Response – is the automated entity you hear when you call a company. It’s the first thing callers hear when they call your company, and it sets the tone and gives the caller an idea of what the company will be like to do business with.

Why is it important to have your IVR voiced by a professional?

Everybody talks, but not everybody should voice their own telephone system. A professional talent brings a smoothness and seamlessness to the prompts and tells your customers that your business is legitimate and professional.

A black and white drawing of a microphone with rays coming out of it.

An elderly woman wearing glasses and a yellow shirt is holding a cup of coffee.

Clarity When Needed Most?

Your IVR needs to address your caller’s needs, be clear and easy to understand, and be intuitive to follow.

How does it increase customer service efficiency

The old purpose of IVR was to sort customers to various departments. IVR is now used for so many more purposes: it not only saves the company money and time by sending callers to the right department but it also improves the caller’s experience by saving them time, reducing frustration and creating a positive image of the company.

A yellow store with a pink and white awning.

Small Business Take Note

IVR can make you sound larger and more legitimate A well written and well voiced IVR can make your business have a more professional presence, and enable you to compete in your industry against larger entities by having an established voice and a strong presence greeting your callers.Much like having a well designed website, a strong IVR speaks volumes about your professional image.