Traits of My Favorite Clients — Part 1

I am blessed to gain lots of new clients every week who either approach me due to being referred by a colleague of theirs, or many come my way by way of  Google searching and landing on my website.  However, in addition to fresh new clients, I am also blessed to have a full roster of […]

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Do We Really Need to Say That?

As a professional voice talent who specializes in voicing all manner of telephone applications — and as someone who’s done it for awhile — I can confess to some of it being quite formulaic. Basically, what everyone wants is a warm greeting for their callers, simple instructions as to which department people should shuffle their calls, and perhaps a […]

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Accents — They’re Magically Delicious!

She’s my competition on a sound studio’s talent database, and for every job I land through them, Jane gets hired for about three. It used to aggravate me slightly, but I always reminded myself that Jane’s paychecks end up in my bank account. “Jane” is actually me — the British-accented version of me, and it was […]

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Choosing The Right Voice Talent

It sets the tone for your entire phone system; it identifies what your company is all about — it can even be a deciding factor as to whether or not someone wishes to do business with you. Your choice of voice talent is crucial in creating the perception of your company, as the front-end of […]

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The Science of Directing Voice Talent

I was voicing a radio spot years ago, and the ad agency rep — kind of a kooky, older British guy, spoke to me over the studio mic and offered what I consider to be one of the strangest pieces of direction ever given: “Uh, Allison — can you make your sound more….beige?” Man, was I confused. He’s using […]

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